When Translation Gets Emotional

If the tone or content of a text can affect how you feel when reading it, the work of translation goes further still as you must somehow absorb the author’s ideas as your own, feel the tone of the text and process them to recreate them faithfully. While the majority of assignments (in my case anyway) may be engaging at an intellectual level only, some documents can affect the translator emotionally too.

Predictably, I encounter this aspect of translation most when Continue reading

Who are you Writing for?

Who your readers are is a major factor for the form and content of any text. Are you addressing an expert readership on a specialist topic, or designing a marketing campaign for a particular section of the population? Is your audience local or international?

If you are targeting an international audience, Continue reading

No Tricks, Just Treats, Please!

Communication is only effective if it is clear. If your thorough translator identifies any tricky bits in your text, such as ambiguities due to vague words, confused syntax or erroneous punctuation, they will send you a list of sentences and clauses to clarify. And that’s good news: it shows that they are keen to get it right.

It is therefore worth spending time questioning your own text before publishing it or Continue reading

No Blind Quotes, No Surprises

Translation being a customised service by nature, a translator cannot give an estimation – let alone a quotation – before seeing the document. They may give their hourly rate, but how many hours will be necessary still depends on the document.

Clients sometimes assume that the number of pages is enough for a translator to Continue reading

Discounts for Large Volumes? Not Necessarily.

From the client’s point of view, asking for a reduced rate on the basis of a large volume of work (several weeks’ worth) may seem like a fair request. But for the translator, quantity is not everything.

An agency once contacted me for a three-week project with a small budget. My answer could be summed up in two letters. The project manager insisted: “But it’s quantity! Three weeks is a lot of work!”. Again, my reply was simple: Continue reading

How to be a VIC (IV): Think Ahead

We all like to know what to expect, so well-organised clients with generous deadlines and no surprises stand a better chance of making it to the translator’s list of VICs (very important clients). Last-minute panics, documents arriving in dribs and drabs and sudden changes are a translator’s worst nightmare. Good planning makes good friends.

Think “first arrived, first served”. It may be a good idea to Continue reading

Translating with Design in Mind: the Space Challenge

When working on texts destined to be published in a strongly visual context (e.g. website, magazine, brochure, illustrated book, etc.), one of the challenges is space. Because the same story in two different languages will always result in two different lengths, the layout, font size, and other visual parameters need to be adjusted significantly.

English is concise, flexible and snappy. So much can be said with so little. In comparison, Continue reading

How Much?!

On a translators’ community website, someone has left a poor review on another translator’s page for non-payment of a €3 invoice for subcontracted work, despite much chasing. What is ridiculous isn’t so much the chasing of such a tiny amount; it is the amount itself. It is a sure sign that someone somewhere doesn’t know what they’re doing. Continue reading

Translation or Localisation?

An agency once sent a translation with some complaints from the client to me by accident. The problematic translation was a Belgian French version of a text that I had translated for them into French French. The agency had commissioned two translators to work on the same text into two different variants of French. While adapting the text to each country is sensible, translating the text twice into very similar variants of the same language is not the most cost-effective way to do it. Continue reading